The public sector holds large volumes of data, from patient records to local government data. Access to such a huge volume of information, gives your organisation an excellent opportunity to utilise data to make more effective decisions, improve service delivery, and enhance efficiency.

Data analytics is a cost-effective method to make sense of your organisation’s data, which can help drive performance and productivity.

This Effective Data Analytics course will give you the necessary training to successfully utilise data analytics in your role.

Through interactive workshops and the use of laptops, you will have an opportunity to practice data analytics on various public sector datasets. You will also learn how to use free and accessible data analytics tools like Power BI Desktop, Custom Vision Service, and the programming language R.

*Please can delegates bring their own laptops. The Power BI software will be sent to you prior to attending the course.

What previous delegates said about Effective Data Analytics:

“Definitely improved my skills.” – System Development Officer, London Borough of Newham

“It’s gave me the confidence to explore this topic in more detail.” – Head of Performance, Big Lottery Fund

About the Chair: Mark Wilcock
Mark is an independent consultant and trainer. He specialises in the analysis, visualisation and reporting of financial and economic data. He has worked for several clients including Credit Suisse, BNP Paribas, Nomura and Barclays. He has received Microsoft’s Most Valuable Professional (MVP) award for the last two years. He has a MA in Natural Sciences from Cambridge and an MBA from Imperial College, London. He is the organiser of London Business Analytics Group, a very popular community meetup group.

It has held over 50 free events in the last four years on subjects such as machine learning, data visualisation, ethics of big data, personalised medicine and climate change. Mark is a regular speaker at conferences on data science, machine learning and data visualisation. He has technical expertise in Microsoft’s Data Platform and Power BI.

09:15 - 09:45


09:45 - 10:00

Trainer’s Welcome and Clarification of Learning Objectives

10:00 - 10:30

What is Data Analytics?

In this interactive session, delegates will examine what data analytics is and what it means for their organisation.

  • De-mystify data analytics
  • Map data analytics with the trainer and peers
  • Examine ways data analytics can be used in the public sector
  • Examine best practice case studies
10:30 - 11:00

Morning Break

11:00 - 12:00

Identify What Data to Use

Assess what data to use when using data analytics. 

  • Identify what datasets to use
  • Ascertain what the dataset should include
  • Gain the confidence to use your data
  • Ensure the integrity of the data
12:00 - 13:00

Analysing Public Sector Datasets

In this interactive workshop, delegates will work in groups to learn the best methods to analyse data.

  • Learn the best methods and techniques to analyse data
  • Understand how to measure your datasets
  • Examine real-life public sector datasets: Ofsted, Transport for London, and the police
  • Ascertain what your data is telling you
  • Find useful insights from your data
  • Easy tips on how to navigate through a bank of numbers – like shares, indices, ROI calculations
13:00 - 14:00


14:00 - 16:00

Utilise Data Analytics to Improve a Service

In this practical workshop session, delegates will learn how to utilise data analytics to improve a service and decision making.

  • Identify your key service delivery objectives
  • In groups, you will use laptops to use data to improve a service and decision making
  • Learn how to use free and available data analytical tools
  • Use predictive analysis to improve decision making
16:00 - 16:15

Feedback, Evaluation & Close

Central London

Q: Can I make a provisional booking?

A: Unfortunately, we do not accept provisional bookings. Registrations are subject to our terms and conditions. View terms and conditions here

Q: Can I book without a purchase order number?

A: Yes. Simply email [email protected] after you have booked the course, with your Purchase Order Number. Please quote your order number and the course you are booked onto.

Q: Is lunch included?

A: Yes, a two-course hot buffet is served at lunch. Tea and coffee are served throughout the day.

Q: I have special dietary requirements, how can I request this?

A: Special dietary requirements can be catered for, please ensure you include this in the further information box when registering your place. If you have forgotten to add this, you can also send your requirements to [email protected] or call 0800 542 9440. Please let us know as soon as possible so we can ensure your needs are met.

Q: I have just registered for the course, when will I receive the joining instructions?

A: You will receive the joining instructions and reminders, 6 weeks, 2 weeks and 3 days before the course date. Please check your spam box to see whether the joining instructions were sent there, if not please call 0800 542 9440 so we can have these sent to you immediately.

Q: I can no longer attend the course, can a colleague attend in my place?

A: Substitutions may be made at any time but must be made no later than 48 hours prior to the event. Please call 0800 542 9440 or email [email protected] with the replacement's details.

Q: What is your cancellation policy?

A: Cancellations must be received in writing 30 working days before the date of the event and will be subject to a £195+VAT administration fee. Cancellations received after this time will be subject to the full delegate fee.

Q: Why haven’t I received the speaker’s presentation?

A: Speakers presentations are sent a week after the event date. Please contact a member of the UMG team on 0800 542 9440 or [email protected] if it has been more than a week.

Q: Will there be WI-FI?

A: Yes, all our venues have the latest technology, offer full audio visual support and WI-FI.

Q: Can’t find what you are looking for?

A: Why not contact a member of the UMG team on 0800 542 9440 or email [email protected]