Emma is Director of Marketing and Advancement at Loughborough University, overseeing marketing, recruitment, communications, web and digital, widening participation, international and fundraising and development.
She chairs the Chartered Institute of Marketing’s (CIM) HE Sector Interest Group and is a past chair of the Chartered Institute of Public Relations Education and Skills Group.
Emma started her career in fashion and consumer PR, working in tourism and destination marketing before settling in higher education in 1997. She has won a string of awards over two decades spanning publications, innovation, fundraising, digital, PR, communications and web.
She became the 2011 International Brand Master for her work in HE marketing. In 2012, she was awarded both IoD/CIPR Public Relations Director of the Year and IOIC Internal Communicator of the Year.